No model, no mannequin, no studio

Apparel shots with the ghost mannequin look — from your phone.

Upload photos of the garment laid on your bed. Get back catalogue-grade shots — ghost mannequin, styled flat-lay, on a hanger — with the exact fabric colour, print and stitching preserved.

For boutiques, thrift resellers, print-on-demand and clothing brands.

Shirt product photo on clean backgroundGhost mannequin
Folded t-shirts flat-layFlat-lay
Shirt on a hangerOn hanger
Clothing rack photoBoutique
Clothes on railCream wall
Apparel store displayDetail crop
Presentations & backgrounds

Four ways to show one garment.

Ghost mannequin for the listing hero, flat-lay for the grid, hanger and folded for variety. Each photo costs 1 credit.

Listing hero
Ghost mannequin
Styled flat-lay
Wooden hanger
Neatly folded
Pure white studio
Natural linen
Light wood surface
Fabric detail
Texture close-up
Why bother

Ghost-mannequin studios charge per garment. You have forty garments.

$5–15 per garment adds up.

Invisible-mannequin photography is a paid specialty: pin, stuff, shoot, composite, retouch. Phoxel gets you the same catalogue look for about a dollar a photo.

New drops every week.

Resellers and boutiques list constantly. Photograph each piece as it comes in — flat on a table, decent light — and have the listing set the same afternoon.

Colour-true means fewer returns.

"Not as pictured" is the top apparel return reason. Every generation locks the exact fabric colour, print, pattern and stitching from your photos — buyers get precisely what they saw.

Pricing

Buy credits. 1 credit = 1 photo.

Credits work across every Phoxel niche — apparel today, product shots or food photos tomorrow. No subscription, no expiry.

Starter

$9
10 credits · $0.90/photo
  • 10 photos — 2-3 garments
  • Ghost + flat-lay + hanger mix
  • JPG download + ZIP
Get starter

Popular

$29
40 credits · $0.73/photo
  • 40 photos — a small drop
  • One project per garment
  • Save 19% vs starter
Get popular

Studio

$99
160 credits · $0.62/photo
  • 160 photos — the whole rack
  • Season refresh in one wallet
  • Save 31% vs starter
Get studio
FAQ

Apparel photo questions, sorted.

The e-commerce standard where the garment holds a worn, three-dimensional shape with no model or mannequin visible — as if worn by someone invisible. Studios achieve it by shooting on a mannequin and compositing it out. Phoxel generates the same look directly from your photos of the garment.
Yes — that's the core promise. Every generation locks the fabric colour, print, pattern, texture, stitching, buttons, zippers and labels from your reference photos, and is explicitly instructed never to invent or alter branding. Include a close-up of the print or label as one of your references.
No. Phoxel doesn't generate people — every generation explicitly forbids human faces and bodies in the frame. The garment holds its shape; nobody wears it.
Shirts, tees, hoodies, jackets, dresses, trousers and knitwear all work well. Highly sheer or heavily draped fabrics are harder for the ghost-mannequin look — flat-lay handles those better. One garment per project.
2–3 photos of one garment: front, back, and a close-up of the fabric, print or label. Lay it flat on a plain surface or hang it in decent light — wrinkles are fine, we smooth them while keeping the garment's true shape.
No. Buy a pack and use it whenever — credits sit in your account until you spend them, across any niche.

That pile of inventory won't photograph itself.

10 catalogue shots, a few minutes, $9 to start. List the drop today.

Shoot your garment — from $9 Other niches