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No model, no mannequin, no studio

Apparel shots with the ghost mannequin look - from your phone.

Upload photos of the garment laid on your bed. Get back catalogue-grade shots - ghost mannequin, styled flat-lay, on a hanger - with the exact fabric colour, print and stitching preserved.

Shoot your garment - from $6 See presentations

For boutiques, thrift resellers, print-on-demand and clothing brands.

Shirt product photo on clean background - Ghost mannequinGhost mannequin
Folded t-shirts flat-lay - Flat-layFlat-lay
Shirt on a hanger - On hangerOn hanger
Clothing rack photo - BoutiqueBoutique
Clothes on rail - Cream wallCream wall
Apparel store display - Detail cropDetail crop
Presentations & backgrounds

Four ways to show one garment.

Ghost mannequin for the listing hero, flat-lay for the grid, hanger and folded for variety. Each photo costs 10 credits.

Listing hero
Flat lay
Ghost mannequin
Hanging
Folded

Before and after

Each pack below was generated exactly the way yours will be: a few casual source photos in, a finished set out. Nothing was retouched afterwards.

Before · source photos
Source photo of a beige cable-knit sweater, 1 of 2, taken on a phoneSource photo of a beige cable-knit sweater, 2 of 2, taken on a phone
After · Phoxel
Phoxel result for a beige cable-knit sweater, 1 of 4, generated from the source photos
Phoxel result for a beige cable-knit sweater, 2 of 4, generated from the source photos
Phoxel result for a beige cable-knit sweater, 3 of 4, generated from the source photos
Phoxel result for a beige cable-knit sweater, 4 of 4, generated from the source photos

More styles, generated from a text prompt alone

Phoxel clothing photo generated from a text prompt alone, example 1Phoxel clothing photo generated from a text prompt alone, example 2Phoxel clothing photo generated from a text prompt alone, example 3Phoxel clothing photo generated from a text prompt alone, example 4Phoxel clothing photo generated from a text prompt alone, example 5Phoxel clothing photo generated from a text prompt alone, example 6Phoxel clothing photo generated from a text prompt alone, example 7
Why bother

Ghost-mannequin studios charge per garment. You have forty garments.

$5–15 per garment adds up.

Invisible-mannequin photography is a paid specialty: pin, stuff, shoot, composite, retouch. Phoxel gets you the same catalogue look for about a dollar a photo.

New drops every week.

Resellers and boutiques list constantly. Photograph each piece as it comes in - flat on a table, decent light - and have the listing set the same afternoon.

Colour-true means fewer returns.

"Not as pictured" is the top apparel return reason. Every generation locks the exact fabric colour, print, pattern and stitching from your photos - buyers get precisely what they saw.

Pricing

Buy credits. 10 credits = 1 photo.

Credits work across every Phoxel niche - apparel today, product shots or food photos tomorrow. No subscription, no expiry. Sign up and your first 2 photos are free watermarked previews - any credit pack unlocks them in full resolution.

Starter

$6
200 credits · $0.30/photo
  • 20 photos - 2-3 garments
  • Ghost + flat-lay + hanger mix
  • JPG download + ZIP
Get starter

Plus

$15
600 credits · $0.25/photo
  • 60 photos - a small drop
  • One project per garment
  • Save 17% vs starter
Get popular
RESELLER PICK

Pro

$29
1500 credits · $0.19/photo
  • 150 photos - a full collection
  • 3:4 listing crops built in
  • Use across other niches too
  • Save 36% vs starter
Get pro

Studio

$49
3000 credits · $0.16/photo
  • 300 photos - the whole rack
  • Season refresh in one wallet
  • Save 46% vs starter
Get studio
FAQ

Apparel photo questions, sorted.

The e-commerce standard where the garment holds a worn, three-dimensional shape with no model or mannequin visible - as if worn by someone invisible. Studios achieve it by shooting on a mannequin and compositing it out. Phoxel generates the same look directly from your photos of the garment.
Yes - that's the core promise. Every generation locks the fabric colour, print, pattern, texture, stitching, buttons, zippers and labels from your reference photos, and is explicitly instructed never to invent or alter branding. Include a close-up of the print or label as one of your references.
No. Phoxel doesn't generate people - every generation explicitly forbids human faces and bodies in the frame. The garment holds its shape; nobody wears it.
Shirts, tees, hoodies, jackets, dresses, trousers and knitwear all work well. Highly sheer or heavily draped fabrics are harder for the ghost-mannequin look - flat-lay handles those better. One garment per project.
2–3 photos of one garment: front, back, and a close-up of the fabric, print or label. Lay it flat on a plain surface or hang it in decent light - wrinkles are fine, we smooth them while keeping the garment's true shape.
No. Buy a pack and use it whenever - credits sit in your account until you spend them, across any niche.

Selling on a marketplace? Start with its photo rules:

Etsy listing photoseBay photo rulesTikTok Shop imagesShopify photo specsWhite background photos

That pile of inventory won't photograph itself.

20 catalogue shots, a few minutes, $6 to start. List the drop today.

Shoot your garment - from $6 Other niches